Marketing Report
TikTok Introduces $1M grant for Social Impact Creators and Non-Profits news

TikTok Introduces $1M grant for Social Impact Creators and Non-Profits

TikTok has officially launched the TikTok Change Makers Program. The program marks the platform’s first-ever global social impact creator elevation initiative spotlighting creators and non-profits who drive meaningful change in their communities through TikTok. 

It aims to showcase the diverse voices and strength of its global community as it educates, advocates, and inspires communities to drive meaningful, positive, and lasting change.

The six-month programme will support selected creators from around the world in building engaged communities, reaching new audiences, and unlocking real-world opportunities. This will be achieved through dedicated tools, resources, and donations to designated non-profit organisations.

An integral part of the TikTok Change Makers Programme is the TikTok Change Makers Grant. Through this grant, TikTok will donate over $1 million to more than 30 global and local non-profit organisations supporting various important causes. Each Changemaker will be honoured with a $25,000 direct donation to support their respective advocacies, thereby elevating the impact of their work.

"The TikTok global community harnesses creative self-expression to drive positive impact by rallying support, raising awareness, and advocating for the causes they truly care about. We're proud to launch the TikTok Change Makers Programme to help social impact creators and non-profit organisations reach more communities, unlock real-world opportunities, and bring about lasting, meaningful change," said Kim Farrell, Head of Creators, TikTok.

To officially launch this program, TikTok is celebrating and unveiling an inaugural global list of Change Makers, comprising 50 purpose-driven creators from around the world. Whether it's spreading positivity or sharing good deeds, these Change Makers continue to advocate, inspire, and educate their communities to drive collective change on TikTok and beyond. 

As part of the TikTok Change Makers Programme, four purpose-driven creators from Africa have been selected to make a significant impact and inspire their audiences on TikTok and beyond. They include Kenya’s Dennis Ombachi, known as @theroamingchef. Dennis has been an inspiration; regularly distributes meals to deserving people across Nairobi.

Other creators from across Africa selected for the program are Nigeria’s @charityekezie, an award-winning creator who dispels African stereotypes and has 3.2 million followers, South Africa’s @doctor.siya, who gained fame by sharing content on medical myths and sexual health and  @pilot_onthegram, the first South African pilot to be verified on TikTok who creates educational videos to inspire future pilots and aviators, especially women.

www.tiktok.com

 

Featured





Abonneer je op onze nieuwsbrief.