Marketing Report

News
mediastrategy news
Amazon Games and Middle-earth Enterprises sign deal for the new The Lord of the Rings Game
mediastrategy news
Empowers Africa and Off Piste Africa partner with streaming platform Waterbear to produce documentary on rare elephants in Kenya
creation news
YDigital Media partners with South Africa's load shedding monitor to give advertisers relief during outages
creation news
TikTok unveils a global music discovery hub
creation news
Google launches ads transparency center
retail news
Amazon introduces generative AI tools targeting customers
creation news
Dentsu launches global sports analytics offering
mediastrategy news
IAS enhances YouTube brand safety and suitability measurement offering
marketresearch news
Global in-app advertising market to reach $410.4 billion by 2030, report
creation news
Hilton launches campaign to showcase career options available in hospitality
mediastrategy news
Podcasters are now more influential than traditional influencers, study
pr news
Havas reinforces its CSR and communications global teams
creation interview
[Interview] Paul Oghoghorie, CEO, Top Naija Music, Nigeria
mediastrategy interview
[Interview] Tope Hassan, Founder, ISOKO Africa, Nigeria
pr interview
[Interview] Yoadan Tilahun, Managing Director, Flawless Events, Ethiopia
media news
South African Broadcasting Corporation appoints Sibusiso Gumbi as head of marketing
marketresearch news
WFA celebrates 70th anniversary with ‘70 in 70’ initiative
pr interview
[Interview] David Njenga, Creative Director, Nick Creations
pr interview
[Interview] Mitchell Prather, Managing Director, Djembe Communications
mediastrategy interview
[Interview] David Akara, Founder, Verhaal, Nigeria
marketresearch news
Music streaming platforms have added over 330 million subscribers in the past five years, report