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Joe Public and Nedbank launch campaign to shed light on financial abuse of women
The key insight to the campaign was that amongst the various forms of abuse that women face, money is also used as a form of abuse and financial abuse occurs in 99% of abusive relationships.
PR agency Wimbart announces strategic appointments in Kenya and Nigeria
The move marks a significant milestone in the company’s journey, strengthening its local presence and networks in two of Africa’s major economic markets and established tech ecosystems.
African animation industry gets a boost with launch of “the creator labs” for women
The African film and audiovisual industries are experiencing rapid growth, contributing an estimated USD$5 billion to the continent's GDP and employing over 5 million people.
African and European Marketing Confederations join forces to advance global marketing landscape
As the marketing, sales and service industries undergo a rapid transformation - due to data-driven strategies, time customer interactions, and AI-powered technologies - expertise has become a critical differentiator for organisations globally.
Nigerian Ministry of Art partners with Afro-centric media Trace to boost Nigeria’s creative sector
This strategic alliance aims to transform Nigeria into a hub for cultural and economic innovation by leveraging the nation’s rich creative resources and empowering its youth and creators.
PRCA Africa launches Internship Charter to drive best practices in Africa’s PR Industry
This launch follows extensive research into the strengths and challenges of PR internships, providing a strategic framework to benefit both interns and the organisations they work for.
[Open December 2024] African Business Roundtable presents e-Consultation on Indigenous Peoples’ Food Systems
The African Business Roundtable (ABR) is delighted to invite you to participate in an e-consultation organized by the High-Level Panel of Experts on Food Security and Nutrition (HLPE-FSN) under the Committee on World Food Security.
Google's products and services added $900m to Kenya's economy in 2023
Google has revealed that its products and services provide an estimated $900 million of economic activity for businesses, nonprofits, publishers, creators, and developers in Kenya in 2023.
Orange to expand its open-source AI models to African regional languages
Orange has announced that it will partner with OpenAI and Meta to fine-tune AI Large Language models (LLMs) to understand regional languages in Africa that today are not understood by any GenAI model.
[Interview] Pepe Marais, Co-Founder, Joe Public
Joe Public is one of South Africa’s largest, fully independently owned advertising and communications groups that has, over the last 26 years, made a mark in creative excellence while delivering impactful campaigns and brand storytelling that has resonated with diverse audiences.
Multichoice hosts Kenya's first sound design masterclass
Recognizing a critical gap in the quality of sound in local productions, the Multichoice Talent Factory (MTF) in collaboration with the U.S. State Department and U.S. Embassy in Nairobi hosted a first-of-its-kind sound design masterclass.
TikTok removes over 360k videos from its platform in Kenya for violating community guidelines
The short-form video hosting platform TikTok has revealed that it removed over 360,000 videos from its platform in Kenya due to violations of its community guidelines.
[Interview] Judith Middleton, CEO, DUO Marketing+Communications, South Africa
DUO Marketing+Communications is a South Africa-based public relations and digital marketing agency that has been supporting the technology industry across Sub-Saharan Africa.
[Kenya] Calla PR launches digital marketplace to boost business visibility and grow customer base
Calla PR, a leading strategic communications agency, has launched Calla Precision, a digital marketplace designed to connect businesses to their markets in Africa.
Legatum Center for Development and Entrepreneurship at MIT launches new podcast series
The Legatum Center for Development and Entrepreneurship at MIT has announced the launch of its new podcast, “A Legacy of Purpose: Conversations with Dina H. Sherif.”
Ogilvy Africa unveils OBrio, a media intelligence platform to optimize marketing spend
Ogilvy Africa has today launched OBrio, a cutting-edge media intelligence platform that brings unparalleled clarity and control to media performance across all channels.
[ Column] Judith Middleton: Selecting a PR partner for your tech company: A strategic guide
Disruption and increased efficiency, at an almost exponential scale, are changing the very foundations of economies. Technology businesses face as much opportunity as they do competition.
Martell and African music icon Davido celebrate the rise of afrobeats in new campaign
‘Be the Standout Swift’ is supported by online, OOH, photography, digital, and social activations, and is inspired by Davido’s decade-long contribution to Afrobeats.
AfriSummit [November 3-6, 2024, Cairo]: Uniting for a Healthier Africa
AfriSummit 2024, an initiative by PRA Consultancy, organized by Hubplus Events in collaboration with Pioneers, will take place from November 3-6, 2024, at the Grand Nile Tower in Cairo, Egypt.
[Interview] Keenan Mulvaney, Group Creative Director, Ogilvy Africa
Ogilvy Africa is the largest network agency on the continent catering to 39 countries with a team of 900 people across Central, East and West Africa.
The Partnership Africa’s entry into East Africa disrupts marketing communication industry
According to all three founders, the success of the firm is attributed to the focussed approach by this talented team to deliver integrated solutions solving real problems faced by brands and businesses with a brave attitude that inspires audacity in work and clients.