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[Interview] Judith Middleton, CEO, DUO Marketing+Communications, South Africa
DUO Marketing+Communications is a South Africa-based public relations and digital marketing agency that has been supporting the technology industry across Sub-Saharan Africa.
[Kenya] Calla PR launches digital marketplace to boost business visibility and grow customer base
Calla PR, a leading strategic communications agency, has launched Calla Precision, a digital marketplace designed to connect businesses to their markets in Africa.
Legatum Center for Development and Entrepreneurship at MIT launches new podcast series
The Legatum Center for Development and Entrepreneurship at MIT has announced the launch of its new podcast, “A Legacy of Purpose: Conversations with Dina H. Sherif.”
Ogilvy Africa unveils OBrio, a media intelligence platform to optimize marketing spend
Ogilvy Africa has today launched OBrio, a cutting-edge media intelligence platform that brings unparalleled clarity and control to media performance across all channels.
[ Column] Judith Middleton: Selecting a PR partner for your tech company: A strategic guide
Disruption and increased efficiency, at an almost exponential scale, are changing the very foundations of economies. Technology businesses face as much opportunity as they do competition.
Martell and African music icon Davido celebrate the rise of afrobeats in new campaign
‘Be the Standout Swift’ is supported by online, OOH, photography, digital, and social activations, and is inspired by Davido’s decade-long contribution to Afrobeats.
AfriSummit [November 3-6, 2024, Cairo]: Uniting for a Healthier Africa
AfriSummit 2024, an initiative by PRA Consultancy, organized by Hubplus Events in collaboration with Pioneers, will take place from November 3-6, 2024, at the Grand Nile Tower in Cairo, Egypt.
[Interview] Keenan Mulvaney, Group Creative Director, Ogilvy Africa
Ogilvy Africa is the largest network agency on the continent catering to 39 countries with a team of 900 people across Central, East and West Africa.
The Partnership Africa’s entry into East Africa disrupts marketing communication industry
According to all three founders, the success of the firm is attributed to the focussed approach by this talented team to deliver integrated solutions solving real problems faced by brands and businesses with a brave attitude that inspires audacity in work and clients.
Google Search trends show Nigerians are using AI to enhance creativity and advance their careers
New search trends released by Google recently show that people in Nigeria continue to search for AI more than ever before.
Google Search trends reveal Kenyans are searching to learn more AI skills
New search trends released by Google today show that Kenyans are searching for AI more than ever before. Search interest in “AI” has reached a record high around the world and in Kenya, where searches have more than doubled (+150%) since the same period last year.
TikTok Unveils First-Ever Safety Advisory Council for Sub-Saharan Africa
TikTok is taking major steps to boost safety on its platform across Sub-Saharan Africa with the launch of its inaugural Safety Advisory Council.
Cherie Blair Foundation selects to promote ‘HerVenture’ mobile app for Women in South Africa and Nigeria
Flow Communications has been appointed by the Cherie Blair Foundation for Women to promote the HerVenture mobile application in South Africa and Nigeria.
MultiChoice Talent Factory Seeks Aspiring Filmmakers for 2025 Class
MultiChoice Talent Factory (MTF) has announced the call for entries for the Class of 2025, offering aspiring filmmakers across Eastern Africa the chance to hone their skills and build successful careers in the film and television industry.
Mangomolo deploys AI and analytics to accelerate audience growth
Mangomolo, a leading OTT video platform provider, has expanded its artificial intelligence (AI) and machine learning (ML) capabilities to enable broadcasters to rapidly shape viewing experiences and automate content recommendations.
MultiChoice Talent Factory targets African storytellers with funded training programme
MultiChoice Talent Factory has announced that it’s once again calling upon all aspiring filmmakers, scriptwriters, producers, and storytellers to apply for entry into the 2025 fully funded academic year.
Medium expands its writer payment Partner Program to 20 African countries
Medium has announced it is expanding its Partner Program eligibility program to include writers from over 75 new countries, including 20 African nations.
[Column] Frikkie Jonker : Content piracy: A complex web of causes
Content piracy is acknowledged as having enormously negative social impacts. It is a type of global organised crime that undermines the creative sector.
[Whitepaper] VML: Controlling Content Chaos
VML and Contentful conducted research among 1000 players in the USA, UK, Germany and the Netherlands on content management on a global scale.
Taking back control over business travel costs in 2024
Today, there are many more remote and hybrid collaboration options for teams than at the beginning of the decade.
Publicis Groupe to acquire marketing company Influential
Publicis Groupe has entered into a definitive agreement to acquire Influential, the world’s preeminent influencer marketing company and platform, authentically connecting brands to audiences by developing, deploying, and optimizing creator-driven digital campaigns.