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This context prompted AB InBev’s Brutal Fruit Spritzer, the most popular alcohol brand in the country with women, to take a stand for women’s safety.

Following its initial announcement in January, businesses across Africa can now use Google's Gemini AI-powered chat-like tool for Search Ads. This intuitive tool is now fully operational and designed to help businesses in Africa and across the world boost their online visibility.

Mars, Incorporated has launched a first-of-its-kind digital and out-of-home campaign that 'reuses' fan-favorite advertisements giving them a second life with new messages of hope and progress around climate.

The aim of the campaign is to showcase just how much one can save! With this new membership, which costs R50 per month or R500 annually, users can enjoy a wide range of benefits, starting with unlimited R0 delivery and up to 0% service fees on food and groceries from Uber Eats.

Nigerian premier marketing communications agency Ingenium Communications, has unveiled Xcellerate, a bespoke marketing suite designed for start-ups and businesses of diverse scales.

Despite a tough global economic environment, brand in the financial services, fast food and retail and media sectors have demonstrated resilience and emerged among the top in brand value at least according to reports.

Based in Addis Ababa, Ethiopia, G Media is a branding and advertising agency that serves both local and international customers. They feature an animation studio that showcases African folklore in an original and authentic way

Always, a brand of Procter & Gamble, has launched a campaign, 'Always: Ending Period Poverty (EPP)', in support of Menstrual Hygiene Day's 2023.

True to its promise to stay at the forefront of the African retail landscape, Sandton City in Johannesburg has taken another leap forward.

Africa is leading the rest of the continent and making a mark in the social media world as users tap into these platforms for business and leisure, reports indicate.

The campaign features a French soccer coach named José Mercibeaucoup, who takes the South African football league by storm with his unorthodox formations.

Leading up to Savings Month, Nedbank in partnership with agency Joe Public has launched their latest campaign showcasing the harsh reality of not saving enough for retirement.

 Smirnoff, the global vodka brand, is announcing the global launch of its vibrant new campaign, 'WE DO WE', boldly championing the power of the collective and celebrating the magic of 'we' that's created when different people, ingredients, and flavors come together.

Six years ago, at Cannes 2017, Publicis Groupe launched Marcel - an AI tool designed to be at the service of its talent.

Building on the success of its recent enterprise-wide “Hilton. For the Stay” platform, the “Every Job Makes the Stay” campaign will bring a new perspective to hotel employee marketing by shining a light on the Hilton team members who make the stay.

The World Federation of Advertisers (WFA) is celebrating this year the 70th anniversary of the Stresa Resolution, which laid the foundations of the International Union of Advertisers Associations (IUAA), the forerunner of the WFA, and is acknowledging 70 people who have helped build the organisation.

Vodacom is using tiktok to get youth to test their hearing with their new #hearingchallenge campaign. vodacom worked with up-and-coming local musicians, influencers and the national hearing test app hearza, to bring it to life.

Unilever’s global beauty brand, LUX, is rallying people once more to stand up against everyday sexism.

The digital era is on us with the pandemic sealing the deal as tech and ecommerce stepped up and on parade.

Kantar, the marketing data and analytics company, has revealed the winners of the 2023 Creative Effectiveness Awards, recognizing the most impactful ads of last year.

Ad agency Joe Public Cape Town and design firm SHIFT collaborated on the rebranding campaign, which involved creating a new brand strategy, brand positioning, corporate identity, and a creative launch campaign.