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[Interview] Judith Middleton, CEO, DUO Marketing+Communications, South Africa
DUO Marketing+Communications is a South Africa-based public relations and digital marketing agency that has been supporting the technology industry across Sub-Saharan Africa.
Ogilvy Africa unveils OBrio, a media intelligence platform to optimize marketing spend
Ogilvy Africa has today launched OBrio, a cutting-edge media intelligence platform that brings unparalleled clarity and control to media performance across all channels.
[ Column] Judith Middleton: Selecting a PR partner for your tech company: A strategic guide
Disruption and increased efficiency, at an almost exponential scale, are changing the very foundations of economies. Technology businesses face as much opportunity as they do competition.
[Interview] Keenan Mulvaney, Group Creative Director, Ogilvy Africa
Ogilvy Africa is the largest network agency on the continent catering to 39 countries with a team of 900 people across Central, East and West Africa.
The Partnership Africa’s entry into East Africa disrupts marketing communication industry
According to all three founders, the success of the firm is attributed to the focussed approach by this talented team to deliver integrated solutions solving real problems faced by brands and businesses with a brave attitude that inspires audacity in work and clients.
Cherie Blair Foundation selects to promote ‘HerVenture’ mobile app for Women in South Africa and Nigeria
Flow Communications has been appointed by the Cherie Blair Foundation for Women to promote the HerVenture mobile application in South Africa and Nigeria.
Africa Business Communities launches operations in the Middle East
Africa Business Communities, a Digital B2B Publisher that enables companies and organizations to connect with African Business Professionals has launched its services in the Middle East as it seeks to tap into the growing economic opportunities and investors’ appetite towards those opportunities.
Corporate communications agency LCH Consultancy appoints Evelyne Wangui as Director of media relations
As Director of Content and Media Relations, she will be pivotal in strengthening strategic services across the African region.
African service provider Hayo chooses Ilex Content Strategies for global marketing
Ilex Content Strategies, a global B2B marketing and communications agency, has been selected by Hayo, an innovator in digital solutions in Africa, as its agency of record.
Ogilvy launches global health influence offering
By embracing influence, brands can establish exceptional relationships with patients and healthcare communities
PRCA Africa appoints Ethics and Practices Board
Given the serious impact of this work and the critical role it serves in driving governance standards and behaviours for the whole sector, Katy Katopodis has been appointed as an independent member of the E&P Board.
ESG and AI top priorities in ICCO World PR report
ESG is the area in which most investment is expected in 2024, while mastery of AI tools is the most important skill for the future, according to the new ICCO World PR Report 2023-2024.
Publicis Groupe reinforces global financial team
After being named as Chief Financial Officer, Publicis Groupe, starting February 2024, Loris Nold will join the group’s managing body, the Directoire, following the decision of the Supervisory Board on 22nd November.
PR professionals AI usage rockets throughout 2023, report
PR professionals’ confidence is returning as usage of AI tools shoots up, according to the latest ICCO and PRCA Confidence Tracker.
Proximus strengthens performance marketing & innovation in partnership with WPP Group and Springbok
After a rigorous selection process for a partner in Performance marketing, Proximus has chosen to collaborate with two distinguished agencies, WPP and Springbok, to further strengthen its performance marketing initiatives.
MENA Fintech Association establishes its Fintech Marketing Working Group
The MENA Fintech Association (MFTA) has announced the establishment of its Fintech Marketing Working Group “Bridge”.
Safaricom targets the creatives in Kenya with a new “S-Hook” platform
Kenya’s leading telco Safaricom has unveiled a new platform targeting the youth. Know as Safaricom Hook, also S-Hook, the engagement platform is designed to empower Kenyan youth in the areas of technology, career, and culture.
Truecaller increases ambitions in targeted growth markets with new appointments
Ogochukwu Onwuzurike, newly appointed Country Manager in Nigeria has over a decade of experience of working across several industry verticals such as banking, payments, fintech and SaaS.
APO Group unveils curriculum to empower communications professionals in Africa
APO Group, the Pan-African communications consultancy and press release distribution service, has launched its unique Communications Curriculum designed to help hundreds of comms professionals across Africa develop their skills in all aspects of public relations, media relations, and content strategy.
Havas Red expands to South Africa growing its PR and content foothold
Havas Red is part of the Havas Global PR Network, the PR and communications arm of Havas, comprising 40-plus agencies and 1,300-plus employees worldwide. Havas, one of the world's largest global communications groups, is part of Vivendi.
Lynn Group and Razor PR announce strategic alliance
UK-based Lynn Group and South Africa's Razor PR have formed a global strategic alliance, ImpactTLR, to provide enhanced communication solutions for the agencies' clients.