Marketing Report
news

Tagresults

Kenya to pilot Indonesian carbon data project

14-06-2024 | 13:30:00
Indonesian tech company Aeroterra & Eldera Matadata Presisi has been selected to execute a pilot project that will assess the value of Kenya’s carbon credit assets.

Creatives struggle for sanity while solving the world's insane problems

11-06-2024 | 12:26:26
Creativity often correlates with heightened sensitivity, increasing the risk of feeling overwhelmed when tackling tough issues, leading to mental and physical problems, more so than other groups.

[Interview] Fredrick Kitunga, Chief Information and Data Officer, Kenya Airways

06-06-2024 | 07:12:00
Fredrick Kitunga, the Chief Information and Data Officer at Kenya Airways. As a business technology leader, he oversees people, processes, and technologies within the Kenya Airways Technology organisation to deliver outcomes that support the business goals. 

Apple cuts greenhouse gas emissions in half

01-05-2024 | 11:14:11
Apple has reduced its overall greenhouse gas emissions by more than 55 percent since 2015, the company shared today in its 2024 Environmental Progress Report.

More than half of businesses yet to grasp the commercial opportunity created by climate change, survey

15-04-2024 | 12:15:00
Kantar, the global marketing data and analytics company, together with the Climate Governance Initiative (the Initiative), a global network of non-executive directors in over 70 countries, have delivered a unique view into the state of climate action in boardrooms.

Nokia commits to net zero greenhouse gas emissions by 2040

27-02-2024 | 10:07:28
Nokia will also double down on its existing near-term, or 2030, target.

LG Electronics ad campaign paves way for responsible audiovisual production

13-02-2024 | 14:00:00
 To meet the challenges of reducing waste, proactive measures have been adopted, such as banning single-use items, using reusable materials where possible and harnessing the circular economy for decorative elements and design.

Samsung appliances obtain product carbon footprint certification by the Carbon Trust

16-01-2024 | 16:49:40
The Carbon Trust is a global climate consultancy that aims to accelerate the move to a decarbonized future. The organization, which was founded in the UK and operates globally, certifies products’ carbon footprints in accordance with international standards.

Mondelēz International advances progress toward 2050 net zero emissions goal

16-01-2024 | 16:43:10
Achieving this milestone includes providing documentation of the company's carbon accounting, aligning to new standards, continuing to transform its business operations and supply chains, and transparently reporting progress.

Deloitte and IBM collaborate to help organizations accelerate sustainability outcomes

30-11-2023 | 13:18:59
Through the collaboration, clients can leverage multiple IBM solutions and can integrate data from the IBM Envizi ESG Suite with Deloitte’s GreenLight Solution.

Mars revives old ads to engage public into climate action

30-11-2023 | 13:11:37
Mars, Incorporated has launched a first-of-its-kind digital and out-of-home campaign that 'reuses' fan-favorite advertisements giving them a second life with new messages of hope and progress around climate.

Global eco-conscious consumers spend to reach $1 trillion by 2027, report

20-09-2023 | 15:59:25
Who Cares? Who Does? identifies that the ‘Eco-actives’ segment, made up of the most eco-conscious consumers, has rebounded from its 2022 cost of living crisis-related decline.

Multichoice ESG report details its sustainability journey

05-09-2023 | 18:23:56
MultiChoice’s ESG strategies and initiatives are aligned to the United Nation’s Sustainable Development Goals (SDGs), with specific focus on areas where it can make a direct contribution to positive outcomes in the communities in which it operates.

Towards a common African stand on climate action

04-09-2023 | 12:30:00
The One Campaign is urging all leaders to use this pivotal moment to unite around a shared pan-African agenda – one that brings justice and prosperity.

STIHL East Africa to unveil battery powered products in a sustainability move

01-09-2023 | 15:15:00
STIHL East Africa has announced plans to introduce battery powered products in the East African Market as the firm celebrates its one year anniversary in the region. 

GroupM partners with SeenThis to reduce carbon emissions from digital advertising

31-08-2023 | 15:58:49
GroupM, WPP’s media investment group, has announced a global partnership with SeenThis that will allow the world’s largest media buyer to reduce and avoid unnecessary carbon emissions from digital advertising.

Sustainability-themed advertising is here to stay, report

18-07-2023 | 13:36:11
Over the past decade, sustainability-themed advertising was mainly confined to isolated sectors such as energy and transportation. However, the landscape has evolved dramatically, with a widespread commitment to incorporating sustainability into advertising communications across industries.

Samsung, UNDP appoint three youth leaders as ambassadors to the Generation 17 campaign

05-07-2023 | 18:31:29
The addition of these three Young Leaders will help educate people about critical global challenges and the solutions needed to deliver a more prosperous future by 2030.

PR and communications practice fosters sustainable development in Africa, report

03-07-2023 | 16:22:02
BHM Research and Intelligence (BR&I) has launched the maiden edition of the Africa PR and Communications report, a comprehensive exposition on PR and communications practice and its role in fostering sustainable development on the continent.

GARM and Ad Net Zero launch world's first guide to sustainable media for advertisers

03-07-2023 | 16:09:26
The guide identifies 10 areas across planning, buying and activation where advertisers can take action right now to reduce the direct carbon emissions of their advertising activity.

Global Citizen announces new ambassadors

30-06-2023 | 16:57:27
Global Citizen, the world’s international advocacy organization on a mission to end extreme poverty now, has announced their newest lineup of ambassadors.

Featured





Abonneer je op onze nieuwsbrief.