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 Smirnoff, the global vodka brand, is announcing the global launch of its vibrant new campaign, 'WE DO WE', boldly championing the power of the collective and celebrating the magic of 'we' that's created when different people, ingredients, and flavors come together.

Amazon is the latest big tech company to join the generative AI race, announcing that it is releasing Amazon Bedrock, a suite of generative AI tools to help Amazon Web Service customers.