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The South African Broadcasting Corporation has announced that Sibusiso Gumbi is now the head of marketing.

The World Federation of Advertisers (WFA) is celebrating this year the 70th anniversary of the Stresa Resolution, which laid the foundations of the International Union of Advertisers Associations (IUAA), the forerunner of the WFA, and is acknowledging 70 people who have helped build the organisation.

David Njenga is Creative Director at Nick Creations, an Agency that specializes in brand development, market research and Public Relations.

 Mitchell Prather, Managing Director of Djembe Communications speaks on how he made it in the Public Relations industry and shares an insight on how technology as become a part of Public Relations.

Verhaal, a Nigerian startup has been working with SMEs and entrepreneurs in digital and social media marketing at a time when companies in the country are increasingly expressing appetite for new media advertising to reach a wider online community.

With millions of Gen Zs and Millenials who prefer the subscription economy, their revenues and user count have more than doubled.

Havas Media Group (HMG) has announced the hiring of George Papandreopoulos as Global Managing Director of Measurement, and the appointment of Jamie Seltzer as Global Managing Director of Media Experience (Mx) Analytics.

Vodacom is using tiktok to get youth to test their hearing with their new #hearingchallenge campaign. vodacom worked with up-and-coming local musicians, influencers and the national hearing test app hearza, to bring it to life.

The new data and analysis provide an in-depth look at this generation, the first to be digitally native, and what drives their brand loyalty, including shopping and advertising preferences.

With artificial intelligence (AI) emerging as a game-changing technology with the potential to revolutionize virtually every industry, the issue of trust in related systems has become increasingly important.

Kantar, the world’s marketing data and analytics company, has announced the launch of Kantar BrandNowTM, an always-on brand performance tracker.

Spotcovery, the innovative media platform that connects descendants of the African continent while promoting culture, creativity, entrepreneurship and economic growth, has launched the Slickstream optimization tool on its website.

Global marketing network Wunderman Thompson is announcing the expansion of its global B2B offering with the launch of Inspired B2B, a new initiative dedicated to inspiring growth for ambitious B2B brands.

He will lead an organisation with the world’s largest audience measurement and media research footprint. Chris Allen, who has successfully led the executive team since 2022, will now focus exclusively on his role as Kantar Media Global CFO.

Led by founder and CEO Prins Mhlanga, The Ocean on 76 Collective team says this is a part of a deliberate move to bolster its digital platform capabilities.

Music fans from Eastern Europe, the Middle East, and Africa, and around the world can participate with the limited-release Mastercard Music Pass NFT being minted on Polygon

The association is calling on the shopper marketing industry for entries and sponsors.

WPP, Accenture Accenture's Song and Publicis Groupe are among the top 25 global agency companies by revenue according to the Ad Age Agency Report 2023 .

YouTube is set to launch two new AI-powered music ad solutions aimed at helping advertisers connect with Gen Z audiences.

Mathias Pwol is the CEO and producer of Trillaman Studio, an entertainment and media startup based in Lagos Nigeria.

Higher retail inflation will impact consumer confidence and spending. As governments combat inflation by raising interest rates, new job creation will slowdown and impact economic activity and growth.