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Indonesian tech company Aeroterra & Eldera Matadata Presisi has been selected to execute a pilot project that will assess the value of Kenya’s carbon credit assets.

Creativity often correlates with heightened sensitivity, increasing the risk of feeling overwhelmed when tackling tough issues, leading to mental and physical problems, more so than other groups.

Polygon, South Africa’s programmatic digital out-of-home (DOOH) publisher network, has announced that it will be expanding its network across Africa.

Anthony Hutia is the Head of the Mobile Experience Division at Samsung Electronics East Africa. overseeing the strategy and execution of Samsung’s mobile division. 

TikTok has officially launched the TikTok Change Makers Program. The program marks the platform’s first-ever global social impact creator elevation initiative spotlighting creators and non-profits who drive meaningful change in their communities through TikTok. 

Fredrick Kitunga, the Chief Information and Data Officer at Kenya Airways. As a business technology leader, he oversees people, processes, and technologies within the Kenya Airways Technology organisation to deliver outcomes that support the business goals. 

Dubbed, ‘Optimism your Feed,’  the campaign seeks to encourage fans to proactively engage with positive and inspiring content on their social platforms.

I am still at the beginning of my marketing career, to be honest, I am still studying.

TikTok LIVE will start rolling out new LIVE Monetization Guidelines and educational initiatives to further foster positive, authentic and joyful LIVE communities on its platform

In celebration of Africa Day on May 25, Instagram launched its international and pan-African campaign ‘Made By Africa, Loved by the World’.

Mangomolo, a full-service Over-The-Top (OTT) video platform, has been chosen by the public service broadcaster, South African Broadcasting Corporation (SABC), to upgrade its SABC+ platform capabilities.

Africa Business Communities, a Digital B2B Publisher that enables companies and organizations to connect with African Business Professionals has launched its services in the Middle East as it seeks to tap into the growing economic opportunities and investors’ appetite towards those opportunities.

This context prompted AB InBev’s Brutal Fruit Spritzer, the most popular alcohol brand in the country with women, to take a stand for women’s safety.

In celebration of Africa Day on May 25, Instagram has launched its international and pan-African campaign ‘Made By Africa, Loved by the World’.

In this interview, we talk to Douglas Kendyson, CEO of Selar about the growing creator economy in Africa and how it is becoming a crucial driver of global economic growth and recovery.

The iconic French brand continues to outshine its competitors, boasting a brand value approximately 80% higher than its closest rival.

As Director of Content and Media Relations, she will be pivotal in strengthening strategic services across the African region. 

Ilex Content Strategies, a global B2B marketing and communications agency, has been selected by Hayo, an innovator in digital solutions in Africa, as its agency of record.

M&C Saatchi Abel was selected following a meticulous process for their expertise in fostering growth and enhancing brand value for multinational corporations.

By embracing influence, brands can establish exceptional relationships with patients and healthcare communities

Nielsen, a global player in audience measurement, data, and analytics, released its sixth global Annual Marketing Report, revealing marketers’ priorities and plans to improve ROI in 2024 and beyond.