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The two-day event will showcase the works of creators across Sony who are pursuing their creative vision through the use of groundbreaking technology.

Advertising agency, Abnormal, has announced that it has secured the Haleon Specialist creative account. The decision comes after a lengthy pitch process, from which Abnormal emerged victorious.

Africa is leading the rest of the continent and making a mark in the social media world as users tap into these platforms for business and leisure, reports indicate.

Ogilvy South Africa has been addressing this, while paving the way for transformative change through its ground-breaking Ogilvy Graduate Programme.

Content creators in Kenya will now be required to pay a 5% per cent withholding tax after President William Ruto signed the controversial Finance Bill into law. 

The team, comprising of young creatives Bernice Puleng Mosala and Raphael Janan Kuppasamy has been awarded for a film they did on mental health

Marketing Report is live in Cannes, speaking to key players in the market every day. Today we welcome in our studio Rizz Wangalachi, Creative Director at Ogilvy Africa.

Today we welcome in our studio Pepe Marais , founder and owner of Joe Public United, the largest independent advertising agency in Africa.

This year, entrants from Armenia and Nigeria made history by being the first to take home a Lion for their country; Bronze Lions in Radio & Audio and Health & Wellness Lions respectively.

LIONS, WARC and The Effectiveness Partnership have launched the results of a new global survey into Marketing Challenges – examining what the global marketing industry thinks about the challenges it faces, and what needs to be done about them.

The Cannes Lions International Festival of Creativity has announced that a total of 26,992 entries, an increase of 6% from 2022, have been received into the 2023 Awards.

YouTube has reaffirmed its commitment to amplify Black voices in Africa with a two-day event in Nairobi, Kenya to celebrate the 2023 #YouTubeBlack Voices Fund grantees and allow them to connect, network and collaborate with other creators.

The funding will accelerate NewComma's tech development, and empower African/Black creatives to reshape the global creative industry.

Disabled creators are making their mark on social media, making it more inclusive and attracting followers with engaging content that draws on their lived experience and dismantles stereotypes.

According to the UNESCO report, global cultural and creative industries (CCIs) are estimated to generate about $2.25 trillion annually, which accounts for 3% of the global GDP and employment of around 30 million people worldwide.

Dentsu has appointed Lana Marais as its new group operations director for dentsu Sub Saharan Africa, effective 1 June.

The partnership will fall under VMLY&R Commerce, the agency’s specialist creative commerce proposition, which launched in South Africa last week.

In making the appointment, MultiChoice noted VMLY&R’s extensive digital experience, as well as their ability to deliver strategy-led creative solutions underpinned by solid data and analytics.

Launched in 2021, VMLY&R Commerce is WPP’s end-to-end Creative Commerce Company, which works to deliver creativity that inspires conversion in the moment – regardless of channel. 

Instagram over the weekend hosted an event dubbed “Drip in the City” that brought together young people to Nairobi’s City Hall Way for a content capture experience.

Representing several creative industries ranging from music, fashion, lifestyle, to art, this year’s self-shot 'vlog-styled' short stories provide a glimpse of the creators' world and highlights how being African inspires their creativity.