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APO Group unveils curriculum to empower communications professionals in Africa
APO Group, the Pan-African communications consultancy and press release distribution service, has launched its unique Communications Curriculum designed to help hundreds of comms professionals across Africa develop their skills in all aspects of public relations, media relations, and content strategy.
A.M.A Digital Media unveils solution transforming advertising amidst South Africa's load-shedding
Illuminate, the latest addition to the Taptap suite, harnesses the power of advanced geospatial advertising technology and sophisticated artificial intelligence to navigate the intricacies of load-shedding.
Southern African Freelancers Association presents blueprint on status of freelancers in media
Safrea (Southern African Freelancers' Association) has presented its updated Advocacy Framework, a strategic blueprint aimed at enhancing the status of freelancers in the media and communication industry.
Entravision and African music streaming service Boomplay form media sales partnership in Kenya
Through this partnership, Entravision will represent Boomplay for all advertising sales and account management in Kenya.
MultiChoice shares insights to content success
The panel discussion, Unlocking Opportunities: MultiChoice and the African Film & TV Industry, took place at MIP Africa, an annual opportunity for African content creators, producers, and sellers.
Rushlake Media announces the launch of African FAST channel on Mansa
TidPix is a 24/7 streaming brand for authentically African content from the continent’s most exciting filmmakers.
Entravision and Match Media Group partner across Africa
Entravision a global advertising solutions, media and technology company, has announced that its African based digital business unit has become the exclusive sales partner in Africa of Match Media Group, the group that powers advertising for brands including Tinder, OkCupid and Match
Multichoice ESG report details its sustainability journey
MultiChoice’s ESG strategies and initiatives are aligned to the United Nation’s Sustainable Development Goals (SDGs), with specific focus on areas where it can make a direct contribution to positive outcomes in the communities in which it operates.
Local content demand drives South Africa TV broadcasting market, report
Furthermore, the growing demand for local content and the rise in pay TV membership are driving the TV broadcasting market in South Africa.
GroupM partners with SeenThis to reduce carbon emissions from digital advertising
GroupM, WPP’s media investment group, has announced a global partnership with SeenThis that will allow the world’s largest media buyer to reduce and avoid unnecessary carbon emissions from digital advertising.
[Marketing Week Africa] Bob Koigi: Brands unveil innovative solutions, campaigns as race for customers heats up
As the competition in the industry intensifies and customers increasingly become specific about their preferences, brands and industry players are going back to the drawing board to stay on top in an ever-evolving marketplace while trying to meet the customers’ needs.
GroupM introduces new protections against made for advertising domains
The additional protections, which leverage advanced detection and domain tracking technologies, are made possible through a new partnership between GroupM and Jounce Media, an industry leader in programmatic supply chain management.
Global radio station market to reach $87.31 billion in 2023, report
The radio station market includes revenues earned by entities by offering services such as broadcasting aural programs by radio to the public.
[Marketing Week Africa] Bob Koigi: How resilience has paid off for financial services, media and retail brands
Despite a tough global economic environment, brand in the financial services, fast food and retail and media sectors have demonstrated resilience and emerged among the top in brand value at least according to reports.
DSTV among the most admired African brands, report
The 13th, Brand Africa 100: Africa’s Best Brands survey, recognises brands preferred by African consumers across the continent.
Samsung TV Plus expands its sports offering with FIFA+ as the FIFA Women’s World Cup 2023 unfolds
The free FIFA+ channel on Samsung TV Plus2 will feature FIFA+’s rich collection of Originals, the Archive and highlights from the Men’s and Women’s game.
Showmax Pro to stream the 2023/2024 Premier League season live
Showmax Pro, courtesy of SuperSport, has announced that subscribers across the continent will have the exclusive opportunity to stream the 2023/2024 Premier League season starting 11 August.
Media buyers plan to invest more in audio in the next 12 months, report
GroupM, WPP’s media investment group, has announced the findings of its Europe Digital Audio Advertising Report 2023 produced by GroupM Nexus, GroupM’s industry-leading performance marketing organisation, in partnership with IAB Europe.
Google introduces new privacy tool updates to protect user safety online
Google has announced updates of new privacy tools in Google Search to give its users more control of their personal information, privacy, and online safety.
IAS collaborates with X to provide pre-bid brand safety and suitability
Integral Ad Science a global media measurement and optimization platform, has announced an exclusive partnership with X to provide advertisers with its industry-leading pre-bid Brand Safety and Suitability product across the social media platform.
Spotify expands its AI DJ feature to users in Kenya
Kenya is among the 50 markets that are set to receive Spotify’s new AI DJ feature. The audio streaming platform first rolled out the feature in beta in February before finally rolling it to users across different markets.