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Ocean on 76 Collective acquires experiential marketing firm Digiworx
Led by founder and CEO Prins Mhlanga, The Ocean on 76 Collective team says this is a part of a deliberate move to bolster its digital platform capabilities.
Shop! South Africa launches Outstanding Shopper Marketing Awards
The association is calling on the shopper marketing industry for entries and sponsors.
World Federation of Advertisers launches Sustainable Marketing 2030 report
Marketing is not changing fast enough according to new research from the World Federation of Advertisers, WFA, in partnership with Kantar’s Sustainable Transformation Practice.
[Interview] Donna Rachelson, CEO, Branding & Marketing YOU, South Africa
Branding & Marketing YOU is headed up by Donna Rachelson - branding and marketing specialist, author of three best-selling books, successful businesswoman and savvy business investor.
[Interview] Job Mutai, Co Founder, New Age Media, Kenya
Job Mutai is the Co Founder and Creative Director of New Age Media agency, a marketing, communications and media company based in Nairobi, Kenya.
[Interview] Josephine Pretorius, Founder, Consolidated Marketing Services, South Africa
Josephine Pretorius is the founder and CEO of Consolidated Marketing Services, CMS, a South African startup offering marketing and PR services to clients predominantly in the energy and power infrastructure sector.
[Column] Dumisani Moyo: Three rules for marketing in the post-pandemic era
The COVID pandemic has changed the way businesses sell and market their products and services to customers, and there is likely no return to the old normal.
Cybersecurity firm Trellix appoints Ash Parikh as Chief Marketing Officer
In his role as CMO, Parikh will lead global marketing teams to drive brand awareness, demand generation, and go-to-market strategies of the XDR market leader.
[Marketing Week] Bob Koigi: Industry leverages ChatGPT to boost offerings
ChatGPT is causing a stir worldwide as a disruptive AI technology of our generation, attracting major investment from tech giants, rewriting the internet as we know it.
Contextual marketing startup Digiphy connects brands directly to customers one scan at a time
Digiphy, a contextual marketing startup is disrupting the status quo by empowering brands to connect directly with customers from every product and physical touchpoint.
Broadcast group Afrosport picks marketing agency Gateway Sports as partner for sports programming
The London based agency, whose focus covers the world of sports, entertainment & talent, has formed ties with Afrosport, and will have a specific focus on securing new commercial partnerships and creating programme content for Afrosport
Kantar announces new appointments in Africa to bolster growth
Kantar, the marketing data and analytics company has announced three senior appointments in support of the next phase of company growth in the Africa region.
Effie South Africa appoints new committee to drive excellence in marketing and communication
The Association for Communication and Advertising (ACA) has announced the new Effie South Africa Committee, tasked with promoting and growing the Effie Awards and marketing effectiveness in South Africa.
EssenceMediacom names Shaneel Singh first COO for Sub-Saharan Africa
Shaneel Singh, currently Chief Product & Growth Officer for South Africa, has been named as EssenceMediacom’s new Chief Operating Officer (COO) for Sub-Saharan Africa.