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Podcast incubation studio SemaBOX launches podcast distribution platform
Over the last couple of years, podcasting in Africa has been on the rise. Despite this growth, the industry continues to face a number of challenges such as the lack of investment and of course monetization for the creators.
WhatsApp rolls out Channels feature for broadcast messages
Meta is rolling out a new feature on WhatsApp called Channels. Channels, the Meta says is a “one-way broadcast tool for admins to send text, photos, videos, stickers and polls,”
Nielsen introduces Media Data Room as next phase to modernizing data delivery, architecture
Nielsen, a global player in audience measurement, data and analytics, has announced the introduction of Nielsen Media Data Room (MDR), a cloud-based platform that will modernize the way the company distributes its wealth of audience data.
Podcast incubation studio SemaBOX launches podcast distribution platform
WAZO will offer a brand-new revenue stream for podcasters, while also providing advertisers with an aggregated audience of over 39 million listeners across the SemaBOX creator network.
[Marketing Week Africa] Bob Koigi: What Threads entry portends for Africa
The recent launch of micro blogging site Threads by Meta has created global buzz on what this latest development means for content creators and social media enthusiasts.
Boomplay and TikTok Partner to Amplify African Music
Under this new partnership, Boomplay will now host a playlist of TikTok trending sounds, while TikTok will have Boomplay’s top songs as part of its discovery and sound pages.
MyBroadband unveils professional video and photography services for its clients
MyBroadband clients can immediately reap the benefits of this exciting partnership through unboxing videos, review videos, executive video profiles, interview videos, podcasts, and photoshoots.
WAN-IFRA launches expert panel to guide the news media industry
Fourteen women and men who are well established as experts in the media industry will represent the association and work closely together with it around the globe with the goal of supporting the news media industry in its quest for sustainability.
[Marketing Week Africa] Bob Koigi: Africa warms up to social media for business and leisure
Africa is leading the rest of the continent and making a mark in the social media world as users tap into these platforms for business and leisure, reports indicate.
GARM and Ad Net Zero launch world's first guide to sustainable media for advertisers
The guide identifies 10 areas across planning, buying and activation where advertisers can take action right now to reduce the direct carbon emissions of their advertising activity.
Media owners advertising revenues will reach $842 billion this year, report
MAGNA’s analysis of the financial reports of the world’s largest media owners confirm that the level of concentration in the supply side remains high, but the market is more competitive than one or two years ago, thanks to the emergence of challengers in various segments and regions.
WhatsApp Business crosses 200 million monthly users mark, introduces new ad features
Meta has revealed that WhatsApp Business, its messaging app designed specifically for small businesses now has more than 200 million monthly active users.
PRGN expands global presence with addition of Pan-African agency
The Public Relations Global Network (PRGN) has added two new agencies in the emerging markets of Africa and India as full members, enhancing its ability to seamlessly serve clients throughout the world.
Havas Media Network scales data and technology offering with global launch of CSA brand
The CSA brand will launch in France, Italy, Spain, UK, USA, and LATAM, with numerous additional global markets launching in the coming months.
MultiChoice Africa affirms commitment to African entertainment
MultiChoice Africa Holdings has demonstrated remarkable resilience and achieved profitability, solidifying its position as a leader in African entertainment.
Popular Kenyan media selected to co-host a public health-centred podcast
Adelle Onyango a popular Kenyan media personality and Founder of Legally Clueless Africa will be co-hosting Niyel's second season of the health and immunisation podcast series - ‘Back to Doc’.
Dentsu appoints Lana Marais as group operations director in Sub Saharan Africa
Dentsu has appointed Lana Marais as its new group operations director for dentsu Sub Saharan Africa, effective 1 June.
TikTok testing AI chatbot
The chatbot is designed to help users discover “entertaining and inspiring content” on the app and is currently in limited tests with select users in the Philippines.
Generation Z is influencing ad spend and shaping the future of media, report
They are the most progressive, and responsible, generation yet. They have the tools, tenacity and self-awareness to drive the change they feel is so badly needed.
[Kenya] Skills To Grow Africa, Strathmore tailor opportunities for young PR professionals
Skills To Grow Africa and Strathmore Communication and Consultancy Clinic have announced a partnership to create career development opportunities for Young Public Relations Professionals.
MultiChoice appoints VMLY&R South Africa as digital agency of choice
In making the appointment, MultiChoice noted VMLY&R’s extensive digital experience, as well as their ability to deliver strategy-led creative solutions underpinned by solid data and analytics.