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Reporters Without Borders, partners launch international committee to regulate use of AI in media
The committee consists of 21 distinguished members from 13 different countries, academic and professionals in the fields of journalism, AI and digital technologies.
Flapmax partners with Intel to accelerate Artificial Intelligence innovation in Africa
Flapmax, an artificial intelligence (AI) company, has announced its strategic partnership with Intel, the global technology leader, to foster AI innovation and drive economic empowerment in Africa.
[Marketing Week Africa] Bob Koigi: Partnerships drive continent’s ad, marketing and media space
Companies and brands are deepening collaborations and expansions across the continent as they seek to grow their foothold and expand their solutions portfolio.
Samsung and Warner Bros. Pictures collaborate to bring movie trailers to consumers in 8K quality
Samsung Electronics, the world’s TV manufacturer for 17 consecutive years, has announced a partnership with Warner Bros. Pictures that will bring highly-anticipated movie trailers to Neo QLED 8K screens in more than 65,000 retail stores around the world.
Dentsu partners with Microsoft to launch AI-powered innovation for brands
This latest milestone in dentsu’s longstanding partnership with Microsoft has already resulted in the development of two new CXM solutions.
The Trade Desk launches a media buying platform that brings the power of AI to digital marketing
In a major advancement in programmatic AI, Kokai distributes deep learning algorithms across all aspects of the digital media buying process.
Accenture partners with Adobe to help marketers unlock the value of their content supply chains
The companies have worked together to develop new services based on Adobe’s integrated Content Supply Chain technologies to help marketers more effectively.
Podcast incubation studio SemaBOX launches podcast distribution platform
Over the last couple of years, podcasting in Africa has been on the rise. Despite this growth, the industry continues to face a number of challenges such as the lack of investment and of course monetization for the creators.
Elon Musk’s internet firm Starlink picks Karibu Connect as its authorized reseller in Kenya
Starlink, the satellite internet company owned by Elon Musk has gone live in Kenya. The company had hinted about this launch back in January and even ahead to open pre-orders for its hardware.
Jumia and KFC expand food delivery services to secondary cities
Jumia Food has announced the expansion of its operations to Meru and Nanyuki. This is part of Jumia Food’s strategy to deepen its reach in secondary cities in Kenya.
WhatsApp rolls out Channels feature for broadcast messages
Meta is rolling out a new feature on WhatsApp called Channels. Channels, the Meta says is a “one-way broadcast tool for admins to send text, photos, videos, stickers and polls,”
Opera launches shake and win campaign targeting Kenyan, South African and Nigerian customers
Opera – the company behind the popular data-saving Opera Mini browser, which has 100 million users across Africa – is back with a new edition of its renowned “Shake and Win” campaign.
Nielsen introduces Media Data Room as next phase to modernizing data delivery, architecture
Nielsen, a global player in audience measurement, data and analytics, has announced the introduction of Nielsen Media Data Room (MDR), a cloud-based platform that will modernize the way the company distributes its wealth of audience data.
Amazon Fire TV surpasses 200 million devices sold globally
Amazon has announced the expansion of its Amazon-built TV family.
Meta to introduce augmented reality ads to Instagram reels and Facebook stories
Meta is expanding its AR ads offering and introducing new Augmented Reality (AR) ad types across Instagram Reels and Facebook Stories as it looks to provide brands with more ways to engage users with immersive ad formats.
Sony launches the Sony Creators Conference targeting creative community
The two-day event will showcase the works of creators across Sony who are pursuing their creative vision through the use of groundbreaking technology.
PR industry’s confidence remains high as practitioners embrace AI tools, survey
PR leaders remain confident about market conditions, and are increasingly exploring the potential of AI tools such as ChatGPT, according to the latest PRCA and ICCO Confidence Tracker.
Edgio and Vermantia partner to deliver custom-built live streaming events across Africa
The collaboration supports Vermantia’s custom-built, end-to-end streaming solutions for live racing, sports events, virtual sports, and number games.
One billion new online shoppers to enter the market in the next decade, study
A new generation of over one billion digital native consumers are emerging in eight fast-growing countries in the next decade, creating new areas of growth for companies globally, found a new global commerce study by Accenture.
MyBroadband unveils professional video and photography services for its clients
MyBroadband clients can immediately reap the benefits of this exciting partnership through unboxing videos, review videos, executive video profiles, interview videos, podcasts, and photoshoots.
Internet users spend 18 minutes less online in 2023 than last year, report
Although internet users still spend more than 40% of their waking hours on online activities, the average time spent online has dropped for the second year.