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With millions of Gen Zs and Millenials who prefer the subscription economy, their revenues and user count have more than doubled.

With artificial intelligence (AI) emerging as a game-changing technology with the potential to revolutionize virtually every industry, the issue of trust in related systems has become increasingly important.

Kantar, the world’s marketing data and analytics company, has announced the launch of Kantar BrandNowTM, an always-on brand performance tracker.

Spotcovery, the innovative media platform that connects descendants of the African continent while promoting culture, creativity, entrepreneurship and economic growth, has launched the Slickstream optimization tool on its website.

Led by founder and CEO Prins Mhlanga, The Ocean on 76 Collective team says this is a part of a deliberate move to bolster its digital platform capabilities.

Music fans from Eastern Europe, the Middle East, and Africa, and around the world can participate with the limited-release Mastercard Music Pass NFT being minted on Polygon

MTN Group’s strategic priority to create shared value with ESG at the core was recognized in the latest Brand Finance awards, attracting the highest ‘sustainability perceptions value’ of all companies in the survey in which MTN retained the rank as South Africa’s most valuable brand.

The COVID pandemic has changed the way businesses sell and market their products and services to customers, and there is likely no return to the old normal. 

South Africa’s Advertising Regulatory Board (ARB) has introduced a new clause to the country’s Code of Advertising Practice detailing how crypto products should be dealt with.

In his role as CMO, Parikh will lead global marketing teams to drive brand awareness, demand generation, and go-to-market strategies of the XDR market leader.

ChatGPT is causing a stir worldwide as a disruptive AI technology of our generation, attracting major investment from tech giants, rewriting the internet as we know it.

Digiphy, a contextual marketing startup is disrupting the status quo by empowering brands to connect directly with customers from every product and physical touchpoint.

Spotcovery, the innovative media platform that connects descendants of the African continent while promoting culture, creativity, entrepreneurship and economic growth, has launched the Slickstream optimization tool on its website.

Africa-facing music streaming and download platform, Boomplay has announced the roll-out of its partnership product offerings, allowing artists, brands and potential advertisers to optimize towards more precise exposure and visibility.

The digital era is on us with the pandemic sealing the deal as tech and ecommerce stepped up and on parade.