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Renault South Africa appoints VMLY&R as new developmental digital agency
VMLY&R South Africa has been appointed as the new development digital agency for Renault South Africa.
The partnership will fall under VMLY&R Commerce, the agency’s specialist creative commerce proposition, which launched in South Africa last week.
Sithabile Maphumulo, VP Marketing, Renault South Africa: "We at Renault are delighted to partner with a globally renowned, award-winning agency to elevate our online brand experience.”
Imran Patel, Chief Experience Officer at VMLY&R South Africa, who heads up VMLY&R Commerce in the country, is excited to hit the ground running with such a great brand already on board: “Renault is an iconic brand in the automotive space, with a range of models that appeal to all South Africans, and we’re thrilled to be working alongside a forward-thinking team who embrace innovation and who are determined to deploy creativity ‘par excellence’,” he says. “We’re looking forward to doing great work together.”
