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The fund will contribute to GigaStar's mission of fueling human creativity while it continues to serve creators who list on GigaStar Market, a crowdfunding platform where creators can raise capital from thousands of investors by monetizing potential future revenue.

Short-form video hosting platform TikTok has reiterated its commitment to upholding safety on the platform for its users in Kenya.

Kantar, the global marketing data and analytics company, together with the Climate Governance Initiative (the Initiative), a global network of non-executive directors in over 70 countries, have delivered a unique view into the state of climate action in boardrooms.

Working as a private sector collaborative, the Consortium is evaluating how AI is changing the jobs and skills workers need to be successful.

Salesforce, a leading AI CRM has announced the general availability of Unified Conversations for WhatsApp on its platform. 

The announcement is a culmination of a year-long push by the government led by the president to have creators earn for their online content.

Africa stands at a digital crossroads, with the rapid proliferation of social media platforms juxtaposed against rising concerns for the safety of its youngest citizens.

In a strategic move to strengthen its presence in Europe's Nordic Region, the Public Relations Global Network (PRGN) has announced the addition of Aspekta AB, a public affairs and PR powerhouse based in Sweden.

The future of work is here and you’re exclusively invited to lead the way! 

Airtel Africa has announced the launch of ‘’Airtel Ads’’, marking its official entry into the advertising industry. Airtel Ads will allow advertisers and agencies to efficiently manage, purchase, and optimize digital ad inventory across multiple ad exchanges in real-time.

For over 12 years, Cape Town-based impact gaming company, Sea Monster, has leveraged the power of video games to enhance brand equity, learning and social outcomes for its clients.

In order to support the growth of Africa's creative sector and to bring local African stories to the world, IFC has signed a collaboration agreement with Triggerfish, a globally recognized animation studio founded in South Africa.

Boom, a blockchain-based ecosystem for digital payments and an e-commerce platform for the unbanked has launched Boom Pay to enable online merchants to accept digital payments from KYC-verified consumers across Africa.

Nokia will also double down on its existing near-term, or 2030, target.

Gichonge is a Kenyan tech and product executive with a reputation for building high-performance teams.

MiniPay is a self-custodial dollar stablecoin wallet seamlessly integrated into the Opera Mini browser for Android users and built on the Celo blockchain. The wallet users to save, send, and receive funds instantly on their mobile phones with very low transaction fees.

Following its initial announcement in January, businesses across Africa can now use Google's Gemini AI-powered chat-like tool for Search Ads. This intuitive tool is now fully operational and designed to help businesses in Africa and across the world boost their online visibility.

Africa has emerged as a frontier for the new online consumer class, representing an estimated 10 million new consumers in 2024 and trailing only Asia as a region. This is according to the new annual Beyond Borders digital payments and commerce report by EBANX

The “Best Coke Ever?” debate is firing back up in 2024, and this time Coca Cola Zero Sugar is doing the talking in a digital-driven expression of the global campaign and consumer call to action.

Through this unique athlete insight, spearheaded by the brand’s positive rallying cry – You Got This – the goal is to help everyday athletes disarm pressure and achieve their possibilities in sport.

Six of World Federation of Advertisers’ strategic partners share their global marketing predictions for 2024.